Pinterest: The Lifestyle Search Ads Platform You Can’t Afford to Ignore

By Kate Gibbons
TOPICSEmail Marketing, Google, Marketing Tips, SEO

Today, being successful on Amazon means adopting diverse ad formats and targeting methods, creating complementary paid and organic strategies, and going beyond standard Amazon reporting capabilities.

Chances are, when you think of Pinterest, you think of social. WRONG!

Pinterest is a powerful lifestyle search engine with social features that offers advertisers a way to target high-intent shoppers who use the channel to get inspired, plan, and build the lifestyle they want.