Recently I followed up with a potential client and we were talking about the economy and how some people perceive it to be worse than it is. He mentioned the economy is cyclical and that at the end of the day we are still the strongest economy in the world. However, one thing he said really struck me, “Perception sometimes becomes reality.”
This is so true in the E-Commerce world as well. No matter how great your company, product or service is your website will ultimately make or break you. Abandonment is hardest felt in the shopping carts of e-commerce stores. Although perception is only one factor in shopping cart abandonment, it is an important one.
This reality of human behavior has sparked an amazing innovation at Exclusive Concepts. We have created a one-of- a -kind Conversion Booster Service that makes sure your website accurately portrays the trust and dedication that your company exhibits off line.
Increasing your conversion just a fraction of a percent could mean thousands of dollars in additional revenue.
Make your visitors comfortable, propel them to take action, increase your sales and check out Conversion Booster.