You may be using RSS technology and not even know it. RSS is crossing into the mainstream according to a Yahoo survey.
Only 12% of the US online population are aware of RSS and only 4% say they use it.
Yet, more than a quarter of Internet users have personalized start pages on My Yahoo! or My MSN where RSS is the enabling technology. Not surprisingly, My Yahoo has the highest awareness and use of any RSS-enabled product.
Soon, Microsoft Office, IE and CRM will be RSS enabled.
65 local TV stations are RSS enabled.
Here’s a decent directory of RSS feeds of the most popular news and information sites on the Web. Note, none of these are blogs.