New Year, New PPC Opportunities – Check out Scott's Latest Article featured on Practical eCommerce

By Scott

With a new year comes new opportunities. It is also a good time to start looking forward to making 2011 more profitable. Here are ten steps to take for the new year to accelerate your pay-per-click advertising efforts.
10. Create After-Holiday Sales

As we move into the new year, there are still shoppers searching for great after holiday deals. Take advantage of this by setting up post-holiday sales to clear out extra inventory. Set up “after holiday” PPC ads and coupon codes to drive sales and clean out your warehouse…

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