It’s Cyber Monday

By Exclusive Concepts Blog Team
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Today is the big day for online retailers. It’s Cyber Monday, the web’s answer to brick-and-mortar stores’ Black Friday. Here are some numbers from the Center for Media Research to put things into perspective:

77% of online retailers said that their sales increased substantially last year on the Monday after Thanksgiving

43% of online retailers plan to offer special promotions and discounts on Cyber Monday

37% of consumers said they will use Internet access at work to browse or buy gifts online this holiday season

More than half of young adults 18-24 (51%) and nearly half of those 25-34 (49%) will be shopping online during work hours

Men (42%) are more likely than women (32%) to shop at the office

Last week (including Black Friday itself) also turned into a heavy online shopping period:

More than 17.1 million web users visited an online shopping site on Friday, marking a 29% increase from the 13.2 million Internet users to visit an e-commerce site on the Friday after last year’s Thanksgiving (MediaPost)

Non-travel online spending during the first 25 days of the holiday season (ending Nov. 25) totaled $6.96 billion, representing a 24% increase over the $5.6 billion posted during the corresponding period in 2004

58% percent of online shoppers last week were at work

38% percent of “working??? online buyers shopped between 8am and 12pm. 47% shopped between 1pm and 5pm.
(from comScore)

The Cyber Monday results will be available on Wednesday and I’ll post them here.

It’s Cyber Monday

By Exclusive Concepts Blog Team
Share
FacebookTwitterLinkedInShare

Today is the big day for online retailers. It’s Cyber Monday, the web’s answer to brick-and-mortar stores’ Black Friday. Here are some numbers from the Center for Media Research to put things into perspective:

77% of online retailers said that their sales increased substantially last year on the Monday after Thanksgiving

43% of online retailers plan to offer special promotions and discounts on Cyber Monday

37% of consumers said they will use Internet access at work to browse or buy gifts online this holiday season

More than half of young adults 18-24 (51%) and nearly half of those 25-34 (49%) will be shopping online during work hours

Men (42%) are more likely than women (32%) to shop at the office

Last week (including Black Friday itself) also turned into a heavy online shopping period:

More than 17.1 million web users visited an online shopping site on Friday, marking a 29% increase from the 13.2 million Internet users to visit an e-commerce site on the Friday after last year’s Thanksgiving (MediaPost)

Non-travel online spending during the first 25 days of the holiday season (ending Nov. 25) totaled $6.96 billion, representing a 24% increase over the $5.6 billion posted during the corresponding period in 2004

58% percent of online shoppers last week were at work

38% percent of “working??? online buyers shopped between 8am and 12pm. 47% shopped between 1pm and 5pm.
(from comScore)

The Cyber Monday results will be available on Wednesday and I’ll post them here.



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