Learn about five failures that can ruin your holiday performance, what to avoid and how to get ahead with this guide created by EXCLUSIVE, a leading e-commerce agency. Each solution is backed up with facts, figures and proven strategies to help you celebrate the holidays with high revenue.
PITFALL 1: Audience & Campaign Strategy
PITFALL 2: Pricing & Promotions with Competitor Price Index (CPI)
PITFALL 3: Content & Creative Across Channels
PITFALL 4: Reporting & Tracking Data
PITFALL 5: Multichannel Marketing Budget