There’s a wealth of guides about what to do for SEO, but what about the things you should avoid? This webinar covers the 15 ways to lose rank for your website on the search engine results page (SERP), helping your e-commerce marketing team know what not to do. Understand the present-day rules of SEO best practices by following the history of where algorithms began to where they are now, leading to the day-to-day search engines we all rely on. The tips here help you boost your SERP rank by mastering the algorithm system instead of possibly gaming it by mistake.

Be innovative with your SEO marketing strategy by learning what not to do based on search engine marketing details like ranking signals in SEO, site health, keyword data, search intent and other e-commerce pro tips outlined in this webinar.

Take a comprehensive approach to your Amazon store by choosing the right keywords, optimizing for them, promoting strategically, coordinating your organic/paid positions and having reliable reporting to organize your e-commerce strategy with well-informed decisions. Find clear, cutting edge tips on Amazon’s SEO that apply to a store just starting out or growing at an impressive rate and aiming to continue.

From learning how Paid Ads impact your organic Amazon search results to examples on how the latest e-commerce methods can increase sales, this comprehensive Amazon guide covers it all in this webinar.