The Evolution of Ecommerce Metrics: 10 Critical KPIs for 2023
ON-DEMAND WEBINAR
The Evolution of Ecommerce Metrics: 10 Critical KPIs for 2023
You'll Learn:
Tie awareness and consideration to revenue growth
Measure the impact of your channel mix on your customers’ lifecycle journey
Understand the composition of your database to predict growth
Optimize ad spend for each lifecycle stage
Tie awareness and consideration to revenue growth
Measure the impact of your channel mix on your customers’ lifecycle journey
Understand the composition of your database to predict growth
Optimize ad spend for each lifecycle stage
Tune into this on-demand webinar with EXCLUSIVE and Klaviyo to learn 10 metrics that should be retired from smart brands’ performance measurement and 10 alternatives to help you tell the whole story of your marketing efforts by measuring success across each stage of the customer lifecycle.
On-Demand Webinar
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Meet Our Speakers
John Mendelsohn
Director of SMS Product Marketing at Klaviyo
Since joining Klaviyo in 2021, Josh has been responsible for developing and driving the marketing strategy for Klaviyo’s SMS product across both self-serve and sales-led funnels. With over 10 years in e-commerce and marketing technology, Josh is an experienced marketing strategy & product marketing leader who likes to think strategically while getting hands-on with product positioning and launches, content development, and demand generation.
Nik Rajpal
VP of Marketing Sciences at EXCLUSIVE
In 14 years with EXCLUSIVE, Nik has held several pivotal roles from growing our organic search department to building out our sales efforts. He has crafted thousands of custom marketing plans that result in tremendous growth. Nothing makes him happier than helping others succeed!
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