Exclusive Concepts, Inc. has formed an exclusive partnership with Strangeloop, the leading developer of technology that makes sites faster, to offer its enterprise-level solution as a hosted service.

Introducing: Site Optimizer.

Site Optimizer works behind the scenes of your website to optimize its speed and performance. Since every website is different, Site Optimizer is always learning new ways to optimize the performance of your website, and it implements what it learns automatically.

But Site Optimizer does not treat all of your visitors the same way. It applies special treatments for visitors based on the following factors:

• What browser are they using?
• Are they a new or return visitor?
• Are they on a PC/Mac, or are they mobile?
• Where on your site are they likely to click next?

As a Site Optimizer customer, you will benefit from more than $20 Million worth of research and development focussed on improving the speed and performance of websites. And in addition to having Site Optimizer working in the background to optimize your site, you'll have some of the world's leading experts on site speed and performance working daily to create new innovations that you will benefit from (at no additional cost).

Are you ready to be noticed ahead of your competitors? Take the "Test Your Site" challenge at the top of this page.

• Optimizes your site at the DNS level - no changes to your store are necessary
• Dynamically learns how to speed up your site
• Delays non critical scripts to improve the user's perception of load time
• Intelligently pre-loads parts of your site before shoppers browse to them
• Pre-loads the shopping cart
• Minimizes server calls and "round-trips" to speed-up return visits
• Consolidates and minifies external javascripts and CSS
• Compresses images automatically
• Integrates with Google Analytics
• Instant-on backup to minimize downtime
• And much more (but we'll spare you the tech talk for now)

• How much faster will Site Optimizer make my site? It depends. Please sign-up for our "test your site" offer, and we will show you how much faster Site Optimizer can make your site. Remember, in addition to helping your site load faster, Site Optimizer makes your site appear to load faster too, which can have a big impact on conversions and sales.
• How does it work? When shoppers visit your site, they pass through something called a "DNS." It is at that point that Site Optimizer rapidly identifies what browser your visitor is using, and serves up various treatments that will allow visitors to view and browse your site faster. As your visitor continues to browse your site, treatments are applied that increase speed, and the perception of speed.
• What's the ROI? That depends on how much traffic you get. Imagine the scenario where your site gets 5 million visitors per year, has an average conversion rate of 1%, and an average order value of $50. If Site Optimizer can help you to increase your conversion rate by 20%, it would generate an extra $500,000 per year in sales. In such a scenario, your ROI could be 2,000% per year.
• What happens if it goes down? If Site Optimizer goes down, a back-up server will begin working instantaneously. If that back-up server goes down too, visitors see your site as they normally would without Site Optimizer. To activate Site Optimizer, you will need to manage your store's DNS through a service like DNSMadeEasy (the largest Enterprise DNS provider, which has offered 8 years of continuous 100% uptime).
• Does it work for Yahoo! stores? Yes. Recently we've deployed and run a test of Site Optimizer on one of the largest Yahoo! stores. We observed a significant increase in conversion rate and overall revenue.
• What does it cost? Cost will vary based on the size of your store, but introductory pricing is currently available. Qualified stores will also receive a 30-day free trial.

Exclusive Concepts performed extensive testing of Site Optimizer on an Internet Retailer 500 Web Store in the fourth quarter of 2010.

Here are the results:

Revenue Per Visitor	44.8%
Conversion Rate	43.4%

*Sample Size of 205,927 visitors

How much faster can Site Optimizer make your site? Complete the Test Your Site form above to find out.