What are you doing currently to
ensure that your email marketing
approach is making you the most
money possible? Online retailers
have a need for improved
cost-efficiency and calculable
effectiveness for email marketing.
With the appropriate blend of
triggered messaging,
conversion-friendly newsletter
marketing, and data-driven
optimization, your email marketing
program can become more profitable
and scalable with each passing
month. To grow your business, you
must commit to extending the
lifetime value of each customer.
At Exclusive Concepts, our email
newsletter management service
called Optimized Lifecycle Email
Marketing does just that.
Are your individual customers
getting targeted email messages at
the perfect time? How much more
successful would your email
marketing approach be if you could
send the right person the right
email at the right time? It's an
ideal scenario that relies on next
generation technology, persistent
testing and rigorous analysis. It
is the most effective way you can
capitalize on all the possible
rewards that can stem from past
customers and newsletter
recipients. Let us show you that
we're not just another email
marketing company. We'll audit
your opportunity to increase the
return on investment for your
existing email marketing channel –
sign up for a free audit above!
The Big Picture:
Your current marketing assets,
most importantly your email
database, have an enormous
potential for growth. Within your
email database is an entire
community of your perfect target
audience, ready to buy more from
your store. There is a bold,
precise approach to targeting
these individuals. It requires a
commitment to sending the right
message, at the right time, to the
right person. Why let this
valuable resource go to waste when
you could gain great rewards from
utilizing it correctly? Take the
next step and request an audit –
let our email newsletter
management service team show you
how you can stimulate your growth
in an unprecedented way with
information that you have already
acquired over the years.
Missing Opportunity: If
you have a site that currently
converts at 1% and 99% of the
targeted visitors to your site
leave without giving you anything,
especially their email
information, then you are not
making the most of your website.
That's only the first step to the
science of applying email
marketing to revenue growth –
making sure you are proactively
building a targeted database in
the most aggressive fashion
possible. This database of your
target audience will become an
essential competitive advantage in
your growing marketplace.
Marketing Execution:
It's one thing to make a business
decision to target your past
customers and visitors who did not
purchase, and it's another to
execute it strategically and
successfully. It is execution that
makes the difference to your
revenue growth. Technology in the
email marketing world now allows
for two unique approaches to
targeting individuals in your
email database; broad newsletters
sent based on your marketing
calendar and unique triggers based
on actions of individuals. These
two approaches differ in when a
recipient gets a message, who gets
the message and what the message
is. Optimized Lifecycle Email
Marketing from Exclusive Concepts
utilizes these two advanced
options to get the most from email
marketing - that's what makes our
email newsletter management
service different.
Data-Driven Optimization:
What do you get when you hire a
company that specializes in
conversion marketing to do your
email marketing? An edge.
Exclusive Concepts leverages the
science of conversion marketing in
the early stages of Optimized
Lifecycle Email Marketing to
develop a more optimized
newsletter and trigger approach
for your online retail store. With
well monitored data tracking, we
are also able to improve the
effectiveness of these marketing
vehicles over time through
frequent iterations and a
determined focus on optimization.
Yahoo Store! Are
you a Yahoo! Store owner? Our email
service has particularly unique and
highly effective features for "Y
Store" website owners like yourself.
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Founded in 1997 as one of the first Internet marketing firms, Exclusive Concepts is now one of only a few firms primarily focused on online retail. Read More
