When: Wednesday, July 2, 2008 at 1:00 PM EDT

Presented by: Scott Smigler, President, Exclusive Concepts, Inc

Summary: In just five months from January to June of 2008, Exclusive Concepts PPC experts helped an online apparel company drive up monthly PPC conversions from 197 to 1,230, while reducing cost per conversion more than 50%. The techniques employed included best practices for campaign and adgroup organization, keyword discovery, bid management, and PPC landing page design. On July 2nd at 2pm, these best practices will be explained to you, in the July installment of the Lunch & Learn webinar series. Register now.