Weekly Roundup, January 19, 2007
Posted by: Herb: Friday, January 19th, 2007 |
Marketing
Great small business mindset tips from Neil Anderson, president of The Courage Group
Linkbait: “The linkbait way of link building is a mindset. To do it well, you need to … focus entirely on providing value to your clients…”
Quote of the week: “I was trying to read a news article and realized the dancing mortgage people were eliminating all rational thought from my brain.” On the other hand, those ads work.
Resistance is futile: Old-media ads meet Internet selling
Beat traffic cost inflation with some sure-fire ways to add value
Search and RSS
One-word keywords not enough: two- and three-word queries are the norm
What is “search scent,” and how do you use it?
Social Media
Evolution of social networking: DayZLoop targets teens
Apple
The rising tide raises all the boats: iPhone good news for flagging Cingular
50 percent margin on each iPhone sale? Not bad!
Yet there are always naysayers…
Just when you thought you had it figured out, Google updates AdSense policies
Amazon
Recommendation engines: the fine art of upselling
Yahoo!
New offering from Yahoo!: Web site for personal finance
Blogs
Blogs growing, and supporting online versions of print: traffic up 210%
Around the Web
iSnooze—Just what it sounds like
Tell me something I didn’t know: Americans relying more on the Web for political news



