Weekly Roundup, February 9, 2007 Posted by: Herb: Friday, February 9th, 2007
Marketing
What makes people buy? Explore these 7 challenges to conversion
Metrics, schmetrics. How to avoid some common pitfalls.
Get conversion happy with 11 tips to up your numbers
Media morphs into Web-lookalikes
Get more from your email campaigns
Search and RSS
Savvy search marketers think like engineers
Now you, too, can master linkbaiting with this ultimate guide from Andy Hagans
Apple
Microsoft
If there’s one thing to be said for Vista, it’s security
Creepy continued: Google’s personalized search
More on personalized search: “Google is not my mother,” claims blogger Michael Gray.
And, a little humor on the subject
Some more fun: Google in 1997
Yahoo!
Inside Yahoo! A TIME slide show
A man, a plan, a canal, Panama? The impact of Yahoo!’s update on searchers
More on Panama from the New York Times
Some of Yahoo’s dirty little secrets
Blogs
SEO and blogs — online matchmaking made better
Be a star in the blogosphere – or die, as per this blogger
Around the Web
You’ll laugh and cry at the same time: Rand Fishkin’s marriage proposal. Happy Valentine’s day!



