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‘Marketing Corner’
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Exclusive Concepts Blog Team
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Google has been cracking down on duplicate content, bogus link building strategies, and poorly constructed websites. As a result, websites that have enjoyed high rankings in Google have been relegated to the “supplemental index,?? which often means decreased rankings, traffic, and sales. This is a concern for every e-commerce site, even those that have not [...] Continue Reading
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Exclusive Concepts Blog Team
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When: Tuesday, April 24 at 12:30 PM EST
SUMMARY: Effective web copy can boost both your sales and website rankings. Have you tweaked your web copy recently? If not, you’re letting business slip through your fingers. Attend our free webinar and receive 10 tips for improving your copy.
Register here.
Back to the Exclusive Concepts homepage.
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Exclusive Concepts Blog Team
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Webinar: Why Most Blogs Won’t Generate Leads
Exclusive Concepts is pleased to announce a new Webinar about about typical blogging and its shortcomings.
SUMMARY: A typical corporate blog is a good PR/Communications tool, but a typical blog strategy won’t get more people contacting you. We’ll offer suggestions for crafting a blog strategy that will generate more activity).
When: [...] Continue Reading
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 Read Herb's Bio
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Scott Smigler, President of Exclusive Concepts, will be one of the speakers at the upcoming MIT Enteprise Forum. Scott will be speaking on: “Where Do I Get My Web2.0? The world’s gone Web2.0 – What do I do now?” If you’re in the area try to attend. The MIT Forum is always interesting and a [...] Continue Reading
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Read Herb's Bio
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Newsgator ( the RSS tools vendor), and Edelmann ( the large global PR firm) are teaming up to create “Hosted Conversations.”
Why is this interesting? It’s a recognition that brands are not totally controlled by their corporate owner. The approach is to tie the traditional banner ad into news feeds and blog posts that will [...] Continue Reading
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Read Herb's Bio
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MySpace is deadPosted by: Herb: Tuesday, December 12th, 2006
At least that’s Scott Smigler’s perspective, and he backs it up. Here’s the start:
I hate to break it to you Rupert… but MySpace is dead. Well, at least it is in the process of dieing. Rupert, I know you’ll tell me that MySpace is still one of the most popular websites on the Internet. You [...] Continue Reading
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Read Herb's Bio
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We ran across this article by a colleague, Bill Murray, CEO of Winning, Inc. and liked it so much that we got permission to share it on our blog.
Tired of Hearing: “Before the World Changed Business Was Good!??
Growth for most companies in the nineties was more a condition of economic explosion, rather than stellar sales [...] Continue Reading
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Read Herb's Bio
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This question frequently comes up: When optimizing a website for search (SEO) should you focus on a Handful of key phrases or target a large number?
Recently, Scott Smigler, President of Exclusive Concepts responded to this question on a message board this way:
Without hesitation I can say that a good SEO strategy should not focus simply [...] Continue Reading
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Read Herb's Bio
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There’s an old cliché “market where your customers hang out.” For the last few years that meant a focus on search engines. While search engine marketing is still critically important, innovative marketers are beginning to think beyond depending on search to attract prospects.
The popularity of search engine marketing has made achieving success more difficult. Keywords [...] Continue Reading
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Read Herb's Bio
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Blogging for BusinessPosted by: Herb: Tuesday, September 5th, 2006
Tapping into your marketplace with a blog can really spice up your business. This hot sauce entrepreneur explains how he will be growing his business by 50% this year by using a blog to build a community.
He offers news, contests, recipes and interviews to build credibility and drive traffic to his online store. The key [...] Continue Reading
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When: October 6th 12pm EST
Q&A Webinar: What's Holding Your Site Back This Holiday Season?
Attend the first ever Exclusive Concept’s Q&A Webinar! Have your holiday questions answered by our SEO, PPC, and Conversion Analysts before it’s too late to capitalize on Q4 sales. Attend this fun and interactive webinar and get ahead of the competition this holiday season!
Learn more now
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- Why Too Many E-Commerce Business Owners Wrongfully Give Up on PPC – PPC Tuesday
(+45 rating, 13 votes)
- Bad Advice in the Wall Street Journal: Creating a Website for Almost Nothing
(+45 rating, 10 votes)
- Wildcard Friday – Why and How To Test Site Speed
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(+40 rating, 10 votes)
- View Archive
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