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Herb

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Bring Down IE6

Anybody involved in web development can tell you, IE 6 is the bane of our existence. As the grass roots effort to phase out IE 6, Bringdownie6.com says, “Internet Explorer 6 is antiquated, doesn’t support key web standards, and should be phased out.” I estimate that a good 10% of our development resource is wasted [...] Continue Reading

Ché

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Power of the Written Word

I’m following a bit of my own advice from the last post by taking a break from my current assignment to write this post (and when I return to my current assignment, I’ll be fresh, bright-eyed, and ready to write about the intricacies of polyester).  Anyway… On my highly enjoyable, traffic-congested and rainy Monday morning commute, [...] Continue Reading

Ché

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The Leprechauns Helped Me Edit

Happy belated St. Patty’s Day!  While working the other day I had an epiphany that is important to share with any writer inundated with work.  It all began like this… Search engine algorithms are continuously changing to raise the importance of content, so I’ve been quite swamped.  After a full day of writing content for every [...] Continue Reading

Joe

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Constructing A Proper Title Tag

Alright, so you have just started your own website and you heard that SEO or “search engine optimization” is a great way to get found in Google. Now what? Hiring an SEO firm may be a bit premature for your growing business, so I am going to teach you one of the most [...] Continue Reading

Scott

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WSJ: How E-tailers can learn from airline pricing

The Wall Street Journal offered interesting commentary today about the lessons that E-tailers can learn from airlines. The premise is that while many airline travelers consistently seek the cheapest rate to go from POINT A to POINT B, the airlines successfully offer value-adds for an extra price that cater to the needs of particular customer [...] Continue Reading

Exclusive Concepts Blog Team

Exclusive Concepts Blog Team

Don’t Let your Yahoo Store Hit a Wall

The boots just hit the dirt and you have a brand new Yahoo Store. You have your products ready to go and your site looks beautiful. Weeks and months go by and you are devastated that your great idea has not become the next cafepress.com or amazon.com. What seems [...] Continue Reading

Exclusive Concepts Blog Team

Exclusive Concepts Blog Team

Web 2.0 in a week

I recently came across a post Is it a blog or website? on duct tape marketing that highlighted the emerging value of Wordpress as a web tool. Users are utilizing Wordpress’ capability as a CMS to bypass the technical expertise necessary to build out a quality site. As an internet marketing consultant I talk to [...] Continue Reading

Scott

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Hide Your PPC Bids from Competitors

Just heard a great tip from someone… Find what city your competitors are located in, run a geo-targeted ad in that city to camouflage your real ad, and bid the geo-targeted ad real low (or real high) in order to throw them off. Continue Reading

Exclusive Concepts Blog Team

Exclusive Concepts Blog Team

New Webinar: Get Out / Stay Out of Google Supplemental

Google has been cracking down on duplicate content, bogus link building strategies, and poorly constructed websites. As a result, websites that have enjoyed high rankings in Google have been relegated to the “supplemental index,?? which often means decreased rankings, traffic, and sales. This is a concern for every e-commerce site, even those that have not [...] Continue Reading

Exclusive Concepts Blog Team

Exclusive Concepts Blog Team

New Webinar: Creating Copy That Ranks and Converts

When: Tuesday, April 24 at 12:30 PM EST SUMMARY: Effective web copy can boost both your sales and website rankings. Have you tweaked your web copy recently? If not, you’re letting business slip through your fingers. Attend our free webinar and receive 10 tips for improving your copy. Register here. Back to the Exclusive Concepts homepage. Continue Reading

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